Growth Marketer

We are hiring on behalf of our major client, a leading organization in the SaaS and Enterprise Solutions domain. Headquartered in Hyderabad, they serve global customers and deliver innovative technology-driven solutions that empower businesses to scale effectively.

Key Responsibilities:

• Develop and execute growth strategies to drive user acquisition, engagement, and retention.
• Design and manage cross-sell and up-sell campaigns to maximize customer lifetime value.
• Plan and execute performance marketing campaigns, including SEM, Google Display, Discovery Ads, re-marketing, and email campaigns.
• Optimize landing pages, conversion funnels, and user experience to improve lead generation and conversion rates.
• Leverage Google Ads, Google Analytics, Facebook Ads, and email marketing tools to optimize campaigns.
• Implement SEO strategies to drive organic traffic and improve search rankings.
• Create compelling, data-driven content to attract and engage the target audience.
• Develop and execute cold outreach email campaigns for lead generation.
• Work closely with sales and product teams to align marketing efforts with business objectives
• Analyze marketing performance metrics and provide insights for continuous improvement.

Requirements:

• MBA in Marketing, Communications, or an equivalent field.
• 5-8 years of proven experience in growth marketing, performance marketing, or a similar role.
• 5+ Experience working in early-stage startups or high-growth environments is a plus.
• Experience in B2B SaaS or tech-based products.
• Familiarity with marketing automation tools and lead nurturing strategies.
• Strong expertise in Google Ads, Facebook Ads, SEO, CRM, and email marketing.
• Hands-on experience with Google Analytics, Keyword Planner, Google Trends, and A/B testing tools.
• Ability to analyze data, optimize campaigns, and drive actionable insights.
• Exceptional written and verbal communication skills.
• Creative thinker with a strong understanding of marketing psychology and consumer behavior.
• Well-organized and detail-oriented with a growth hacking mindset.